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For the first time ever, this re-imagined AJ4 introduces the iconic "Bred" colourway in a new material iteration with premium, full-grain leather and fresh packaging. We re-engineered the shape, fit and feel back to the original '89 specs. Combining rich black leather with hits of Fire Red and Cement Grey, this re-imagined icon celebrates its 35th anniversary—and creates a new expression for a new generation. Photography captured and directed by Satchel Lee.

Air Jordan 4
Bred Reimagined

Launching on February 17 at Jordan Manila, Nike Mall of Asia, Glorietta 3, Trinoma, SM North Edsa, Ayala Cebu, ATC, SM Cebu, Ermita and Ayala Bay.


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